P&G

A global leader in the supply of consumer products, P&G boast some of the world’s best known brands in their portfolio.

SYKES store and fulfil on their behalf, all manner of personal care products, beauty & household products, baby care, fem care, oral care, electrical appliances and a whole array of product literature and promotional / POS items.

SYKES supports a range of activities for P&G including sampling campaign fulfilment, associated with consumer complaints, recall programs, special and trial offers etc.

A specific example was for a free dog food product sample offered to consumers in the UK and Ireland with the project entirely web based.

SYKES set-up a web order page for consumers to register their details online.

The offer was limited to one sample per applicant and the database had inbuilt intelligence to flag up multiple applications from the same household.

Applications were dealt with promptly and all samples were despatched same-day and no later than the day following receipt.

Services provided:

  • Webpage Set-up and Hosting
  • Pack Collation & Assembly
  • Pick & Pack
  • Delivery Management
  • Inventory Management
  • Returns Management
  • Product Recalls
  • On-Demand Print Production